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NextG Apex drives its consumers through offers on Amazon

FoodTechBiz Desk

NextGApex India, a 360-degree business consulting company that has to build a sustainable foundation for its products and work towards the collective growth of the society at large. Over the years, the brand has helped many businesses grow and expand their operations across India. Their unified application and hands-on approach allow them to observe and identify the gaps in various businesses so as to make impactful decisions that increase efficiency and drive growth.

The brand is inspired by Mothers & Farmers, the one who makes healthy meals for their families and the one who provides fresh agricultural products across the nation respectively.

With the arrival of spring and the most enjoyable festive season Holi, FMCG companies are likely to bring cheer due to covid-induced mobility curbs and restrictions. NextG Apex drives its sales through the largest eCommerce platform, Amazon providing offers to its consumers across the country.

“We celebrate Holi when winter ends and spring arrives when the blooming flowers give tough competition to this festival of colors. The festival also celebrates the beginning of what could be a good spring harvest season. Since the circumstances are much better this Holi, with a positive mood all around due to COVID-19 infections being managed well, we believe there will be good traction from our consumers which should boost sales around the FMCG industry,” said Amarnath Halember, executive director and chief executive officer, NextG Apex India.

“To celebrate Holi alongside Mamafeast’s big milestone of touching over 5 million consumers across our social media and traditional platforms, we would be offering a massive 25% discount on Mamafeast Peanut Butter and Muesli to boost our consumers’ festive moods further. We would be also offering a 15% flat discount on all our Naturefest products, that is, unpolished dals (500gm/1kg), premium long-grained Basmati rice (1kg/2kg) packs. This offer will be available on Amazon.com between 17 and 18 March 2022. We are sure our brands will be well-loved this Holi and expect good growth of sales," added Halember.

The start-up has emerged to be gaining momentum with the sales across India and the offers are available on 17 and 18 March 2022 respectively on Amazon.com on the products like Mamafeast Cornflakes, Mamafeast Muesli, Mamafeast Peanut butter, Naturefest Dal & Rice.

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