Barry Callebaut & Grupo Bimbo extend strategic supply agreement

Mexican Grupo Bimbo, the world’s largest baked goods company which is celebrating its 75th anniversary, and Barry Callebaut, the world’s leading manufacturer of high-quality chocolate and cocoa products, announced the renewal of their long-term agreement. The outsourcing agreement covers chocolate products for Bimbo’s domestic market Mexico. The extended strategic supply agreement includes distribution to Grupo Bimbo in several countries in Central America, the US, Canada and Uruguay, and enables both companies to continue to drive strategic, long-term growth globally.

The parties agreed not to disclose any further terms of the agreement.

David Hernandez, Chief Procurement Officer (CPO) for Grupo Bimbo, said, “We are pleased to extend our strategic relationship with Barry Callebaut, who has been a partner to our business for the last years, and we look forward to their support of continued sustainable growth and accomplish our mission of nourishing a better world.”

Steve Woolley, president & CEO Americas of Barry Callebaut, mentioned, “I extend a warm congratulations to Grupo Bimbo on its 75th anniversary. As we extend this long-term supply agreement, I am proud that Barry Callebaut remains one of its strategic partners by enabling their powerful vision for growth.”

Jesus Carlos Valencia, general director Latin America North at Barry Callebaut, said, “Barry Callebaut’s reliability and chocolate expertise make it the partner of choice for leading industry players like Grupo Bimbo.”