India exports season’s first consignment of Alphonso & Kesar mango to Japan

In a major boost to export, the Agricultural and Processed Food Products Export Development Authority (APEDA) facilitated the Season’s first consignment of fresh Mangoes exported from Mumbai to Japan on 26 March 2022. Alphonso and Kesar varieties of Mangoes were exported by Berrydale Foods, a registered exporter of APEDA to Lawson Retail Chain, Japan. These mangoes were treated and packed at the APEDA-approved Maharashtra State Agricultural Marketing Board (MSAMB)’s facility.

A mango festival was organized in Tokyo, Japan as a part of Azadi ki Amrit Mahotsav, in collaboration with the Embassy of India, Japan & Invest India on 28 March 2022, wherein the Mango exhibition & tasting was done at various outlets of Lawson super markets.

APEDA has taken several export promotion activities and initiatives by developing virtual portals for organizing Virtual Trade Fairs, Farmer Connect Portal, e-office, Hortinet Traceability system, Buyer Seller Meets, Reverse Buyer Seller Meets, product-specific campaigns etc. APEDA has been closely working with state government for creating infrastructure and promotion of export from the state.

APEDA, a Statutory Body under the Ministry of Commerce & Industry, Government of India, is the nodal agency for promoting Indian agro and processed food exports and is responsible for facilitating and promoting the export of horticulture floriculture, processed food, poultry products, dairy and other agro products.

APEDA assists the exporters under various components of its schemes such as Infrastructure Development, Quality Development and Market Development. In addition, APEDA also conducts international Buyer Seller Meets (BSM), Virtual trade fairs with importing countries to promote agricultural & processed food products.

Apart from this, the Department of Commerce (DOC) also supports exports through various schemes like Trade Infrastructure for Export Scheme(TIES), Market Access Initiative(MAI) etc.