Kerry introduces Tastesense Advanced range of taste solutions for low or zero-sugar products

Kerry, a world leader in taste and nutrition, has announced the launch of its next generation Tastesense Advanced range of solutions, aimed at transforming the low and zero-sugar product market with an exceptional ability to deliver unparalleled sweetness and full-bodied mouthfeel, as well as sustainability benefits.

Tastesense Advanced is an affordable alternative to sugar and stevia, supporting the development of sweetness closer to sugar and well beyond 3⁰ Brix sucrose sweetness equivalence, with optimised flavour, better mouthfeel and reduced off-notes. The solution contains plant derived materials and also reduces carbon emissions by 30% and water usage by 45% while catering to consumers' demand for superior tasting and healthier food options.

Commenting on the product release, Ian McGarvey, senior vice president of Technology and Innovation at Kerry said, "We are excited to introduce our new Tastesense Advanced range that addresses sweetness optimization and delivers high levels of sugar reduction, reaching beyond 50%. This new solution is more advanced compared to single ingredient solutions, offering added benefits across sustainability, taste and health.

"Our research has shown that consumers love the taste of sugar but are looking to reduce their intake for health reasons. They are concerned around the artificial solutions used to replace sugar and are asking for natural ingredients.  We understand that taste is a crucial factor in low- and no-sugar products and with Tastesense Advanced, we believe we have provided an excellent solution that will allow manufacturers to create the products consumers want."

Creating Advanced Taste Solution

To create Tastesense Advanced, Kerry conducted extensive research into solutions that could satisfy consumers' taste preferences in low- or no-sugar products. Kerry's innovation teams carefully selected raw materials and examined the interaction with proprietary solutions. Tastesense Advanced provides a balance of sweetness impact, mouthfeel and masking outperforming single-ingredient solutions, while also providing great performance and taste.

It is non-GMO and is available in kosher, halal, and vegan suitable options.

Kerry offers a wide range of food and beverage technologies to assist product developers optimising sweetness. The company also has extensive expertise in flavour creation, product development, sustainable sourcing and proprietary processing.