Gritzo introduces 'Mango Delight' supermilk variant

Gritzo, a brand of Healthkart, has expanded its portfolio of personalized Supermilk with the launch of a new variant ‘Mango Delight Flavor’. The product has been curated as a 400 gm packaging at Rs 599 onwards and is available online on www.gritzo.com and all the leading online market places.

As part of its commitment to promoting healthy living and providing high-quality nutritional drinks, Gritzo has introduced the mango variant, a nutritious and delicious beverage that is sure to delight young taste buds. Gritzo’s Mango Delight Supermilk is made with 100% Natural Mango Flavor real mango puree that not only complements the summer season, but also provides essential nutrients for healthy growth and development in children. Packed with 21 vitamins, minerals, protein, and electrolytes this 100% natural Supermilk is tailored to meet nutritional needs and support healthy growth of every child. The product caters to three distinct age groups: 4-7 years, 8-12 years, and 13 years and older, with separate versions available for boys and girls. It is recommended that the product be consumed in accordance with one's nutritional requirements.

Commenting on the launch of the Mango Delight Variant, Subhadeep Dasgupta, head of Brand at Gritzo expressed, “We are thrilled to add this intriguing new flavor to our Supermilk lineup. Gritzo has always been at the forefront of child nutrition, and we take pride in offering personalized nutrition to all our consumers through our distinctive product, ‘SuperMilk’. We strive to meet the needs of parents seeking the perfect nutrient-based beverage for their children. Our new Supermilk flavor makes it even more convenient for parents to provide their kids with the essential nutrients they require in a tasty and delightful manner.”

Gritzo aims to personalize its products to meet the unique needs of each child, recognizing that every child is unique. The Future Market Industry Insights report predicts that the demand for kids' food and beverages will reach approximately 138 million by 2023. As the global population continues to grow and concerns about children's nutrition become more prominent, consumers are increasingly seeking out ready-to-make products and healthy, functional drinks. This trend is driving the expansion of the healthy beverage market worldwide.

Gritzo Mango Flavored Supermilk is available in all key geographies that include – Bangalore, Delhi, Mumbai, Chennai, Kolkata, Assam, Lucknow, Hyderabad, Punjab, Madhya Pradesh, Gujarat, Rajasthan and is available online on www.gritzo.com and the leading eCommerce websites.