Heritage Foods introduces Shrikhand, Amrakhand & Malai Paneer

Heritage Foods, one of India's leading private dairy players, announced more additions to its already rich value-added products portfolio. The company has introduced Shrikhand and Amrakhand variants in Hyderabad and Mumbai regions and Malai Paneer in Mumbai.

Heritage Kesar Shrikhand is a semi-soft, sweetish-sour, thick, creamy, and delicious Indian dessert loved by all age groups. It is prepared traditionally with high quality and pure kesar. It has zero preservatives, no artificial flavor or any synthetic food colors. The Company has also launched Heritage Amrakhand, which is prepared with high-quality Mango Pulp.

The company has also launched Heritage Malai Paneer Fresh. According to the company, it is a rich source of protein, Vitamin A and Calcium, making it an ideal food to nourish body and muscle building for the vegetarian population.

Commenting on the introduction of Heritage Shrikhand Kesar, Amrakhand and Malai Paneer Fresh, N Brahmani, executive director, Heritage Foods, said, "Aligning with the Company's strategy of expanding value-added products portfolio, Heritage Foods launched Shrikhand Kesar, Amrakhand and Malai Paneer Fresh. Shrikhand and Amrakhand are common desserts consumed across age groups in India during the festive season or as a part of meal dessert-delicacy. Heritage Shrikhand Kesar and Amrakhand are traditional with natural ingredients and zero preservatives or artificial food colors. Both products are now available in Mumbai and Hyderabad through the company's omnichannel distribution network in 100 gram, 250 gram and 500-gram packs. The Shrikhand and Amrakhand market in India is likely to grow at CAGR of 15%."

"We are delighted to launch Heritage Malai Paneer Fresh in the Mumbai market. Paneer is amongst the most versatile food ingredients loved and consumed across all age groups in paneer tikkas, paneer curry/gravies, bhajiyas, fries, biryani, pizza, etc. Heritage Malai Paneer Fresh satiates the Indian population's tastebuds with its smooth texture and appropriate chewiness and nourishes the Vitamin A, protein and calcium requirements for body and muscle building. Heritage Foods has a strong Value-Added Products portfolio and has interesting new product pipeline for the coming quarters. Heritage Foods aims to transform itself into a health and nutrition company engaged into diversified milk and milk products categories," added Brahmani.